God's Rainbow Covenant
OUR ROLE
Creative Direction
Brand Strategy
Visual Identity Design
Packaging Design
THE CHALLENGE
Design a cohesive and meaningful brand identity for a company that curates gift boxes filled with faith-inspired items. The design should balance luxury aesthetics with timeless biblical themes, ensuring it resonates with believers seeking meaningful ways to stay connected to God.
THE GOAL
Position God’s Rainbow Covenant as the premium source for faith-based products through strategic packaging and visual identity design, creating a brand presence that is both inspiring and memorable.
THE SOLUTION
Develop a brand strategy and design a compelling visual identity that aligns with the devotional practices of believers, fostering connection and brand loyalty. Through intentional typography, color gradients, and packaging, the design enhances the unboxing experience, making each product feel like a personal and spiritual gift.